Zales x Sweethearts Capsule Reimagines Conversation Hearts
Zales launched an exclusive capsule collection with Sweethearts® candy for Valentine's Day 2026, transforming iconic conversation hearts into fine jewelry charms .
Collection Details:
Three engraved heart charms: "ooh lala," "amore," and "xoxo"
Available in mystery blind boxes for $49.99 (originally $299.98)
Crafted in 10K yellow gold with lab-grown diamonds (1/10 carat total weight)
Limited-edition, launched February 3, 2026
Amanda Rather, Senior Director of Marketing at Zales, stated: "Growing up, Sweethearts were little affirmations you loved to give and hoped to get. With Zales x Sweethearts, we wanted to flip that idea and create something fun and nostalgic that reminds customers the most powerful affirmations are the ones they give themselves" .
