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AI Influence on Christmas Gift Buying Set to Grow

Source:Holiday Party / Time:2026-08-28

Currently, under 10% of gift buyers use AI tools for Christmas gift inspiration, but this is expected to grow as artificial intelligence becomes more integrated into consumer shopping behaviour .

What's Next:

  • AI tools can help consumers discover unique gift ideas

  • Potential to personalise gift recommendations based on recipient preferences

  • Emerging influence on consumer gifting behaviour

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