Holiday Travel Trends in Europe: Germany Among Top Destinations
According to RateHawk, a B2B platform for hotel, flight, and transfer bookings, data for holiday travel from December 22, 2025, to January 5, 2026, shows that traditional Christmas markets and Advent celebrations continue to attract European travelers . France, Spain, the UK, Italy, and Germany are the top five most-booked destinations, with Munich, Frankfurt, Strasbourg, Salzburg, Colmar, and Bordeaux among the most popular cities beyond major capitals .
The average accommodation booking value is €1,487, with an average stay of four nights. Long-haul destinations favored by European travelers include the United States, Thailand, UAE, Japan, and Mexico . Despite a global decline in US visitors, New York and Orlando remain highly sought-after Christmas destinations among Europeans booking through travel agencies
