Summerween is Here: Halloween Shopping Starts in August
Source:Holiday Party /
Time:2026-09-02
The "Summerween" trend is in full swing, with retailers like Home Depot, Michaels, and HomeGoods stocking Halloween merchandise weeks before fall begins . According to RetailMeNot, a staggering 70% of shoppers plan to buy fall or Halloween items before September .
What’s Selling:
Giant Skeletons: Home Depot's famous 12-foot "Skelly" often sells out by Labor Day
Mummies and Dinosaurs: Large-scale yard displays are flying off shelves
"Witchy Vibe": Cauldrons and witch-themed decor are top trends
"You'll see that Halloween has already made its way from the candle aisle all the way to the front yard at this point," said RetailMeNot retail insights expert Stephanie Carls .
