Halloween is Now a Gifting Occasion
Source:Holiday Party /
Time:2026-09-02
Candy may still be central to Halloween, but it is no longer the only thing shoppers are giving out . "Boo baskets" helped turn Halloween gifting into a recognizable seasonal ritual, with the #boobasket hashtag generating more than 350 million TikTok views .
Giftable Items Trending:
Squishies (up a staggering 15,960% year over year on Faire)
Halloween plush (up 103%)
Halloween charms (up 157%)
Halloween gifts generally (up 66%)
Shoppers are sourcing collectibles, small items for class parties, and creative alternatives to candy
