Halloween Costume Trends for 2026
Hallmark's trend report outlines top costume trends for 2026 .
Top Costume Themes:
Classic Halloween squad: ghost, bat, pumpkin, black cat
Storybook characters
Apple orchard fun: tree, cider, apples, bees
Disco jack-o'-lantern
Ghost rodeo: cowboy/cowgirl, horse, lasso
Candy shop: gumball machine, candy corn, lollipop
The "Happiest Hauntings" trend emphasizes bright colors, fun costumes, and playful games over traditional frights .