Europe's Biggest Halloween Store Returns to Merry Hill with 13ft Witch
Halloween House, Europe's largest Halloween store, has opened its doors for its eighth year at Merry Hill in Brierley Hill, Dudley, UK. The store has become a must-visit destination for Halloween lovers across Britain and is the largest of its kind in Europe .
2026 Highlights:
New Mad Scientist's Lab: An immersive themed zone for 2026
Revamped Cemetery Area: Features a towering 13-foot wicked witch among dozens of animated characters
First 200 customers who spend £25 or more receive a free goody bag worth over £50
Jonathan Poole, centre manager at Merry Hill, stated: "We're very proud to house Europe's largest Halloween store right here in the heart of the Midlands, and every year we're impressed by the number of visitors it draws in from across the country" .
The store stocks a vast array of spooky costumes, masks, Halloween makeup, and quirky autumn and Halloween home décor. It will be open seven days a week until early November before transforming into the popular Christmas House .
