Character-Driven Décor: Personalities Over Generic Motifs
As color expands, so does the nature of the product itself. One of the clearest shifts is the rise of character-driven product. Instead of generic motifs, customers are gravitating toward pieces with personality — figures that are expressive and downright delightful .
Key Product Types:
Papa Noel, Mini Madame, and cupcake-topped nutcrackers are holiday staples at Glitterville .
"For me, it's always [been about] the characters," said Stephen Brown of Glitterville. "A house is not a home unless it's got people in it" .