Finsbury's Little Big Cake: Matcha Trend Meets Celebration
Source:Holiday Party /
Time:2026-09-14
Finsbury's I Like You Berry Matcha cake represents the intersection of food culture trends and celebration products. The cake's design—a four-layer, five-inch diameter cake with a narrower profile inspired by a matcha take-away cup—targets millennial and Gen Z consumers who have outgrown traditional character cakes but still want something "colourful, contemporary and worthy of a place on the grid." Innovation Development Manager Ross Lowrey-Heywood stated: "Matcha is no longer a niche ingredient. It has become one of the biggest coffee shop trends of the moment... We've taken the matcha trend and reimagined it as a celebration cake" .
