Halloween Spending Rebounds to $13.1 Billion in 2025
Source:Holiday Party /
Time:2026-08-28
According to the National Retail Federation, Americans spent an estimated $13.1 billion on Halloween in 2025, rebounding from $11.6 billion in 2024 .
Spending Trend:
2023: $12.2 billion
2024: $11.6 billion (decline)
2025: $13.1 billion (record high)
Context: The rebound from 2024's decline tops the previous high of $12.2 billion in 2023, demonstrating the resilience of Halloween spending .
The growth reflects Halloween's evolution from a single-day event into a multi-month retail season, with consumers spending billions annually on costumes, candy, decorations, and parties .
